Friday, July 17, 2015
How to Market with Pinterest
Pinterest is a collection of photos, recipes, videos and small posts (called "pins") that are arranged on boards, something like bulletin boards. It's a way to connect with people of similar interests and also to showcase your products or services. The marketing is mostly free on Pinterest and it has a traffic reach that is greater than Twitter, Google+, Bing or Yahoo.
The video describes how to set up a Pinterest page and then how to market with Pinterest. The platform is fairly easy compared to the other social media methods. Links can be embedded into the pins so that they are clickable and take you to a website or sales page.
Wednesday, July 15, 2015
How to Use Twitter Chats for Marketing
This video will show you how to use something called Twitter Chats or Tweet Chats for your business. When they are in real-time, they are sometimes fast-moving and difficult to follow. It's a lot of information that scrolls by as you will see towards the end of the video. However, you can pause it and engage with individual people. Twitter Chats allow you to showcase your expertise and can give you a huge exposure. They are a way to instantly engage with potential customers by sharing resources, answering questions and building that "know, like and trust" relationship.
How to use Twitter Chats for Marketing
There are also Twitter parties and Twitter ads, but they will have to be covered in another video.
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